These next few weeks are going to be very exciting weeks for me at Capital Ford. Since I’m interested in advertising as a career I get to spend two days at the local car show with Mark Roberts. I met Mark Roberts my second week of the internship, so I’m very exciting to get to know him further and work alongside him at the car shows. I’ve been to a car show before, but have never gotten to work at one much less with the famous face of the Capital Ford commercials!
The Auto Expo is here in Raleigh at fairgrounds for the next 3 days. I have been able to be the “face” of Ford alongside Mark Roberts and many other Ford employees. I shot a live video of him to put on Capital Ford’s Facebook page and handed out all kinds of marketing incentives like scratch off cards, pamphlets, bags, and much more.
I was going to spend the day at Sokal Media Group, the ad firm Capital Ford uses, but that’s going to be put off until next week so, stayed tuned!
Written by: Kaitlyn Dixon